The Cadillac ELR had a beautiful coupe body and the Chevrolet Volt EREV powertrain, but few were sold because of its US$70,000+ price tag.
Production of the Cadillac ELR ended in February, but GM didn’t tell anyone, and the automotive press has only just (in the middle of May) picked up on it.
The plug-in hybrid Cadillac ELR coupe will the first and last car to bear that name, with the brand having no plans to develop a second generation model.
In a frank admission, Cadillac’s marketing chief has admitted that the Chevy Volt-based ELR coupe is over-priced.
The 2016 Cadillac ELR still features the first-gen Chevrolet Volt’s drivetrain, but pricing has been moved down to around US$66,000.