Audi TT etymology: What does its name mean?

The Audi TT is one of the brand’s iconic models. But three generations on, do you know what the letters TT actually stand for?

The letters TT are short for Isle of Man Tourist Trophy, which is an annual motorcycle race held usually held in May and June. Between 1949 and 1976, the race was a part of the motorcycle Grand Prix.

This naturally leads to the question: Why is the four-wheel Audi coupe and convertible named after a bike race?

The TT is so named to honour NSU’s motorcycle division, which raced in the event. After a disastrous run of reliability problems with its rotary engines, NSU was bought by Volkswagen in 1969 and immediately folded into its Auto Union.

Auto Union later decided to sell vehicles only under its Audi brand, although it retain the four interlocking rings logo that celebrates the four original constituent brands of the Auto Union.

Credit: Isle of Man Tourist Trophy