Cadillac

It’s little known that Henry Ford had two automotive failures before starting the still-going and very much successful Ford Motor Company in 1903. He left his second company, the Henry Ford Company, in 1902 after a disagreement with his backers, William Murphy and Lemuel Bowen.

The man brought in appraise the company’s facilities, Henry Leland, before selling them off convinced Murphy and Bowen to restart production. The company was renamed Cadillac.

Known for its engineering nous — it would later debut a built-in electric system to allow for lighting and ignition — Cadillac was bought out General Motors in 1909. At one point the brand carried the tagline “The Standard of the World”, but various factors lead to its decline in the 1980s and 1990s.

Recently it has been revived with massive investment from parent GM, and a sharply defined look, dubbed Art and Science.

Who is Cadillac named after?

Cadillac bears the name of the Antoine de la Mothe Cadillac, the French explorer who founded Fort Pontchartrain du Détroit (now known simply as Detroit) in 1701.

Models

ATSBLSCateraCT6CTSELREscaladeSRXXT5XTS

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